This design features eight mixed media food illustrations. To keep on budget the design is rendered in a minimal colour scheme. Inspired by traditional rustic cookery books and illustrations, the overall tone boasts a handmade and organic feel.
Henry honey is a premium British food brand.
The geometric beehive pattern is used throughout the circumference of the jar; the negative space is utilised stylistically to reveal the natural luminous colour of the honey from inside the jar.
Deafheaven US tour celebrating the release of the wildly ground breaking and critically acclaimed album ‘Sunbather’.
Media used: Faber-Castell PITT Artist pen, sharpie markers.
Software used: Adobe photoshop CC, Adobe illustrator CC.
Web design. As well as self promotional tool, this website was build to house my online sound engineering portfolio, and create a way to for clients and I to seamlessly connect with ease.
A tile based concept is used to display content. The various shades of grey give a sense of hierarchy and enables attention to be directed in the UI. The minimal style removes any associations to provide a clean unbiased platform of which the music takes precedence.
Software Used: Adobe CC master suite.
SS16 Catalogue for boutique fashion brand, My Love My Leggings.
The SS16 Catalogue also features 5 digital illustrations used to communicate style and tone of the separate collections of clothing.
Sovereign Industries provide café racer motorcycle lifestyle apparel as well as producing a bespoke service manufacturing custom motorcycles.
The brand aim to strike a harmonious balance between contemporary design and archetypal motorcycle culture. The clean authoritative sans serif typography and simple geometric shapes enable the logo to serve multiple usages, holding its visual integrity even when scaled considerably.
The combination of old and new holds true throughout the visual identity of the business and can be seen in the typography. Courier New remains a simple and malleable typeface visually expressing a human quality without compromising legibility.
One Idea is a sophisticated pay-per-click advertising account management business for the Estate Agency industry.
The logo consists of two subtle visual hooks that reflect the clients brief and core values of the company.
Chiefly, the magnifying glass represents the online search optimisation aspect One Idea present their clients. Additionally the visual element represents a light bulb, which was originally part of the replaced design language the company used.
During the rebranding process a new colour scheme consisting of warm yellow and red hues became a replacement for the green tones used before. This was in part an effort to reinforce a more optimistic visual identity, and also serves to increase visibility.